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Blue Ribbon Share in the Millions Share in the Good Competition 2021 :

Organization : FMCG (Proprietary) Limited
Competition Name : Blue Ribbon Share In The Millions Share In The Good Campaign 2021
Applicable For : South African Resident
Competition Last Date : 05.09.2021
Website :

Sponsored Links:
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Blue Ribbon Share In The Millions Share In The Good Campaign

Blue Ribbon Share In The Millions Share In The Good Campaign 2021 is promoted by Premier FMCG (Proprietary) Limited.

Sponsored Links:

Competition Period

“Promotion Period” means 12 July 2021 up to and including 5 September 2021.


In order to be eligible for Participation in this Competition an entrant must
** Be a South African citizen or permanent resident over the age of 18 (eighteen);
** Successfully enter the Promotion in accordance with the entry mechanism set out in clause 3.4; and
** Adhere to the terms and conditions that apply to this Competition.

How to Participate?

Steps :
To enter the Promotion, Participants must
Step 1 : Dial the USSD string *120*9497# and follow the on-screen prompts to enter.

Step 2 : Each participant will enter a 12-digit unique code found inside the participating product or on the peel and reveal sticker on the participating product

Step 3 : Certain unique codes will carry an automatic prize of either airtime or a shopping voucher that will be instantly awarded to the participant.

Note :
** Every consumer that enters a successful unique code and completes the USSD journey will be entered into the weekly and bi-weekly prize draws.
** Standard USSD rates will apply – 20c per 20 seconds. Free minutes do not apply.

Participating Products

Participating products include: Blue Ribbon Classic White 700g, Blue Ribbon Classic Brown 700g, Blue Ribbon Sliced White 700g, Blue Ribbon Sliced Brown 700g, Blue Ribbon Sliced White 600g, Blue Ribbon Sliced Brown 600g, Blue Ribbon Toaster White 700g, Blue Ribbon Toaster Brown 700g, Blue Ribbon Whole Wheat Brown 800g, Blue Ribbon Duo High Fibre White Bread 700g, Blue Ribbon Soft White Squares, Blue Ribbon Soft Brown Squares, Blue Ribbon Multi Seed & Oats Squares, Blue Ribbon Whole Wheat Squares.


** Instant Airtime rewards of R5 or R10
** Instant Cash prizes of R50 or R100 or R250 or R500
** Takealot vouchers of R250 each
** 7 x Cash prizes of R5 000 each
** 4 x Cash prizes of R100 000 each

Prizes & Award Terms

The instant winners of the Promotion will be chosen by entering a Unique Code that has a predetermined prize associated with it of airtime. In addition, random winners will be chosen from all valid USSD entries and will be awarded with either guaranteed cash prizes or Takealot vouchers.

** The winners of airtime will be awarded instantly in session with a discount code.
** The winners of the guaranteed cash prizes ranging from R50 to R500 each will be awarded via SMS with e-wallet instructions

** The winners of a Takealot voucher to the value of R250 each will have their prize SMS’d to them with a virtual code to be redeemed on the Takealot website.

** The Promotion weekly cash prizes to the value of R5 000 each will be announced every Friday on Metro FM on the following days 23rd July 2021, 30th July 2021, 6th August 2021, 13th August 2021, 20th August 2021, 27th August 2021, and 3rd September 2021. The draws will take into consideration all entries received for the promotion period.

** The Promotion bi-weekly cash prize to the value of R100 000 each will be announced on Blue Ribbon’s Facebook page on the following days 23rd July 2021, 6th August 2021, 20th August 2021, and 3rdSeptember 2021

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